Meriva Relationship Discussion Room
Chevrolet Brazil
Chevrolet Meriva is positioned for young couples. It combines the inner space that women love with the power that men can’t live without. The Meriva RD Space (RD, in Portuguese, is a slang for Relationship Discussion) was a place where men and women could discuss how each sex behaves in a relationship. The banner run simultaneously on two famous Brazilian sites: Nova Cosmopolitan website (for women) and VIP website (for men). Female users from the first site could ask questions to male users from the second one. Male users from VIP could do the same. Everything in real time, opened to everyone to interact or simply read.